Adewunmi Sherifat
sherifatadewunmi@gmail.com
08062727479
https://www.linkedin.com/in/sherifatadewunmia9624b1b46/
I am a confident, resourceful, knowledgeable, proactive, energetic, and disciplined individual seeking to utilize and develop my skills and experience to contribute to organizational growth. Committed and enthusiastic about solving complex problems with creative thinking, I am also passionate about Digital Marketing with a keen interest in addressing intricate marketing challenges.
As a results-oriented Digital Marketing professional, I possess the ability to drive brand awareness and revenue growth. With the capability to implement effective Digital Marketing strategies, tactics, and tools, I target our precise customer base to generate quality traffic for our business. I excel in implementing strategies to convert website visitors into new, returning, and referring customers at the lowest possible cost, engaging them to advocate for our brand. My expertise lies in integrating traditional marketing with digital marketing to maximize results.
AREA OF EXPERTISE
PROJECT ACCOMPLISHMENTS
- Successfully audited and developed a wireframe for a website.
- Developed a fully functional website, sherifatadewunmi.com.
- Successfully developed a landing page and integrated it with email marketing software, GetResponse, and Mailchimp.
- Created a Customer Avatar for a brand.
- Developed a detailed sales funnel.
- Created engaging content calendar.
- Designed and implemented a email sequence for a brand.
- Executed a successful Google Ads campaign.
- Developed technical, on-page, and off-page SEO for website optimization.
- Launched five digital products for personal brand sales.
- Authored articles for various blogs:
EDUCATION
October till date – A certification in WordPress Backend Website Design and Development from REGONET
- Acquired the skills and registered and redesigned sherifatadewunmi.com into my personal portfolio site
- Created an E-commerce subdomain for my Natural therapy Brand, SHARDEYBIZHEALTH
- Created a Blog for Sherifat Adewunmi Digital hub
- Created a YouTube channel for website development videos
2007-2012 University Of Ilorin | B.A Linguistics
- Studied human language, its nature, origins, and uses in modern linguistics.
- Explored linguistic structures and systems, including phonology, morphology, syntax, semantics, and lexicon.
2012-2013 Nigerian French Language Village, Badagry | Diploma in French
- Deepened language knowledge by studying Nigeria’s second official language.
2003-2007 Kwara State Polytechnic | Diploma in Business Administration
- Learned business operations management, decision-making, and efficient organizational leadership.
February – March 2021 Digital Marketing Skills | Digital Marketing Professional Certified
- Acquired fundamental principles essential for digital marketing success.
- Explored the synergy of traditional and digital marketing concepts in business.
- Integrated traditional and digital marketing strategies for maximum results.
Digital Marketing Fundamentals
- Learned website conversion funnel strategies for increased visibility.
- Architectured a conversion funnel focused on acquiring more valuable customers.
Social Media Management
- Utilized various digital marketing tools to enhance social media presence.
- Scheduled content across multiple platforms for effective reach.
Landing Page & Email Marketing
- Employed email marketing to target prospects, boost referrals, upsell to customers, and re-engage inactive customers.
- Emphasized the importance of relevant and targeted email content.
Digital Education Creator
- Utilized digital tools to create engaging educational content.
- Offered companies opportunities to design interactive learning experiences.
Social Media Advertising
- Mastered basic and advanced techniques for setting up and advertising on social media platforms.
- Google Display, Search & Video Advertising
- Learned various types of advertising campaigns and how to set up accounts.
- Explored targeting keywords or phrases for effective ad visibility.
Google Analytics
- Utilized Google Analytics and other data sources to understand digital channels and user behavior.
- Grasped key metrics and their application to improve digital strategies’ return on investment.
Search Engine Optimization & Content Marketing
- Explored search engine optimization (SEO) principles and best practices.
- Understood the process of improving website visibility in search results.
Branding
- Explored the process of giving meaning to a specific organization, company, product, or service.
- Emphasized creating a brand that resonates with the brand’s promises.
WORK EXPERIENCE
2012 - June Editing and Radio Presentation, Delta Broadcasting Service
As the Head of Programs, I co-hosted various radio programs, showcasing my versatility on air. Later, I transitioned to the Video Editing Department, where I acquired skills in video editing software such as Adobe Premiere.
2015 - August News Translator and Reporter, Daar Communications, Ilorin
As Part of the News Editing Crew, I gathered news from the community, translated it from Yoruba to English, leveraging my linguistic knowledge, and reported it effectively.
2017 - January Secretary, Onibedo Chambers, Lagos
Managed document files using Microsoft Word, Excel, and PowerPoint, ensuring accessibility and readability for Chambers clients.
2019 - March Administrative Staff, Joade Toyrah Private School
Ensured all school files were efficiently organized in the system. Additionally, collaborated with parents to create programs fostering the school's growth.
2019 - March Administrative Staff, Joade Toyrah Private School
Ensured all school files were efficiently organized in the system. Additionally, collaborated with parents to create programs fostering the school's growth.
2019 - March Administrative Staff, Joade Toyrah Private School
Ensured all school files were efficiently organized in the system. Additionally, collaborated with parents to create programs fostering the school's growth.
2019 - March Administrative Staff, Joade Toyrah Private School
Ensured all school files were efficiently organized in the system. Additionally, collaborated with parents to create programs fostering the school's growth.
2019 - July Content Creation Specialist, Debrise Store
Led a team in creating captivating content, including special videos, podcasts, graphics, and educational posts, enhancing the store's visibility and sales through social media channels.
February 2023 Till Date - Brand Development, Website Development and YouTube Creator
Working as a Brand Manager And Website developer for Sharp Solution Investment Ltd., working on a project, my website portfolio, An E-commerce site for Shardeybizhealth, A blog for Sherifat Adewunmi Digital Hub, and Building a youtube page for Sharp Solution ltd., and Sherifat Adewunmi Digital Hub